Università degli Studi di Napoli "Parthenope"

The course aims at providing basic knowledge and models on how to manage industrial and service firms. Globalisation of markets, deep societal and demographic changes, severe economic crises and the emergence of new technologies are drivers of complexity for every organisation. These factors require the adoption and implementation by firms of new managerial approaches oriented to value creation. At the end of the course students will achieve a general understanding of how firms are organised, work and create value. Moreover, they will also learn some key principles and models in strategic management.

Expected learning outcomes
Knowledge and understanding: the student should be able to understand the topics and problems related to the management of firms, such as the impact of external environment, stakeholders, operations and internal processes; he/she should also know the main current trends of the management and governance of industrial and service firms.
Applying knowledge and understanding: The student should be able to understand and implement the main managerial processes of companies operating in the third millennium. Furthermore, he/she will be able to understand and select the various mechanisms of value creation.
Making judgements: the student should be able to use the acquired theoretical knowledge autonomously, by also applying it to specific managerial issues typical of real-world companies. He/she should also be able to evaluate the best managerial models and policies of resources exploitation for all the various types of firms (e.g. industrial firms, service companies, and so on).
Communication: the student should be able to answer in a clear and thorough way to the questions of the written examination and to those of the possible oral examination.
Lifelong learning skills: the student should be able to show a good learning ability, by widening, for example, his/her knowledge with use of relevant bibliographic references. The student should also be able to analyse, evaluate and solve the most common managerial and operational problems of firms.