Università degli Studi di Napoli "Parthenope"

Teaching schedule

Academic year: 
2017/2018
Belonging course: 
Course of Bachelor's Degree Programme on BUSINESS ADMINISTRATION
Disciplinary sector: 
MANAGEMENT (SECS-P/08)
Credits: 
6
Year of study: 
3
Teachers: 
Cycle: 
Second semester
Hours of front activity: 
48

Language

Italian

Course description

Knowledge and understanding abilities: students must show their ability in understanding the main issues in innovation management.
Abilities to apply theoretical knowledge: Students must show their ability to design and implement more forms of innovation.
Autonomous thinking: Students must be able to evaluate autonomously the key innovation processes and find the most appropriated methods to plan, implement and monitor them.
Communication abilities: students must be able to explain properly the main topics of innovation management.
Learning abilities: students have to learn and update continuously the main topics of innovation management.

Prerequisites

Students need to know basic knowledge and principles (already gained by the course in “Management”) about:
Management and organization of firms;
Stakeholders management.

Syllabus

n.a.

Unit I: Introduction of the course (6 hours)
Topics: 1) The notion of innovation; 2) Why innovation is important; 3) Innovation and firms.
Unit II: Dynamics of technological innovation (12 hours)
Topics: 1) Forms of innovation; 2) Sources and models of innovation; 3) Technology battles and dominant design.
Unit III: The formulation of technology strategy (12 hours)
Topics: 1) Selection of innovation projects; 2) Collaboration and innovation; 3) Protecting innovation.
Unit IV: Implementing technology strategy (12 hours)
Topics: 1) Organizing innovation; 2) Innovation management; 3) Innovation and SMEs.
Unit 5: Conclusions of the course (6 hours)
Topics: 1) The future of innovation management; 2) Final Test.

Teaching Methods

The course will be organized in frontal lectures and in-class exercises. To encourage learning, students are invited to view the material on the e-learning platform. Theoretical arguments will be supported by the presentation of case studies and by corporate testimonials. Frontal lessons will be supported by slides but also by video footage. The analytical approaches are illustrated based on planning problems in practice and their understanding is deepened with case studies, simulations, etc. Moreover, specific management problems in applying these approaches are examined

Textbooks

Schilling M.A., Izzo F. 2017. Gestione dell’Innovazione, 4/ed, McGraw-Hill, Milano (except chapters 9 and 13).

Learning assessment

The goal of the exam is to show the achievement by students of the just mentioned learning objectives. The exam is made out of a written exam (MCQs and open questions).

More information

Code for Microsoft "Teams" online course: own7kvn